Digital Health Portfolio

Challenge

The “arms race” for Digital Health is accelerating.  What are the right opportunities for incubation, partnership, or acquisition?

Big Idea

A Digital Health Portfolio that strategically matches Product Portfolio maximizes business value at the therapeutic area, category, or product level.

Solution

Multi-channel companion solutions offer:

  • Contextually sensitive content and tools for personalization
  • Multi-channel access (app, web, voice, and telephony)
  • Behavioral coaching and learning of new habits and skills
  • Provide shafted-discussion and decision-support for care teams

 

Value

Make the most of each Digital Health investment:

  • Business case modeling re-usable across the portfolio
  • Amortized investment that maximizes reuse and cost effectiveness
  • Portfolio-level regulatory pathways for digital assets
  • Portfolio-level relationship building with payers and providers